How Social Media Is Used to Help the Environments
Written by admin at 07:55 am on 31st May, 2010 Uncategorized
With the span of time, a new type of experimentation has been witnessed among environment activists; they have started social media as a way to proliferate their cause and achieve their goals. Now various environmental groups as well as non profit organizations are moving towards social media as a method to promote their cause and valuation.
With its manner to share stories and ideas on social media an environment group can develop its own online community. By the use of social media environment groups can develop and devote their own online community. They can employ it as medium for fund raising activities and for other mean and ideas. Social media further let individuals to create, join and grow their groups around social media. Environmentalist, thus by engaging into online communities and online conversations thus grow more and can reach to more people in numbers than ever before and that too making lesser amount of efforts.
More a social media allow environmental groups to connect and share information across institutional boundaries in fast paced manner and letting them being less expensive. More they can collaborate with their supporters with the help of crowd sourcing ideas, feedback and content for programs. The movies and documentaries made by them propagating their thought and ideas can be distributed by social media over various channels.
Next they can use social media as a method to raise commitment for creating a trend and method of target behavior on project mechanism basis. Though Written and verbal commitments are good, yet public commitments are best for the purpose and learning. In order to promote their cause they can employ stimulus activities and packages as to go and lead through the goals. In their goal they can remain positive and prompting. Environmentalist can form a sort of social approval and status in their communities. They can appoint some other members to observe the target behavior of others.
As a method to further communicate their ideas and thoughts activist can made vivid, sensing posters, flyers, ads, signs, PSA, etc. The message that is communicated to the audience by the help of social media should be tailored to the audience need. Even go to extent of providing incentives on your environment campaign in form of rewards, privileges and social approval. Pilot the project to a small group of community members. Adjust strategies as necessary, pilot again to a different small group, then go community-wide. Finally also keep on observing whatever you have done till on your social media platform with respect to result and this way you can integrate social media to environment.
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